In this lesson, you will learn to perform market research on 8 – 10 apps. Analyze app store activity, buying trends, niche markets, categories, international markets, app networks, and traffic promotion.
Action Items:
- Categorize your research.
- Research other countries – US, Germany, Canada, China.
- Ways to research – read tech blogs, keep up on updates from Apple / Android.
- Look at the other apps the competition is developing.
- Make a spreadsheet with KPIs – like consistency etc.
Resources:
Market Research Demo
App Idea Checklist