Learn how to buy mobile app businesses. Why buy? Buying an existing/proven app is a great way to minimize your risk if you are a beginner. Use it to promote newer apps and stack the odds in your favor. Buying can also eliminate competition or acquire talent.
Action Items:
- Know your strategy and what you’re looking for up front.
- Consider recruiting your “team” early on, especially for marketing.
- Understand sellers’ mentalities & your negotiation style.
- Understand the true value of the business you’re looking at.
Resources:
How to buy an app business